I held out against the idea of doing an email newsletter for a looooonnnnnnnnggg time. I wanted no part of it. I thought “who wants to get another email in their folder” and I was feeling pretty good about our social media and online marketing as it was. So let’s go through my thought process – how and why my opinion changed and what led me to start an email newsletter. A Little Side of SPAM with your email perhaps…? […]
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